FAQ How We Work

What key roles or functions do you typically support?

It depends on where the leverage is. Most commonly: sales and business development operations, client delivery and account management systems, the operational infrastructure around a founder or senior operator who is the bottleneck, and growth functions where the business needs experienced judgment rather than a junior hire. We go where the friction is highest.

It depends on where the leverage is. Most commonly: sales and business development operations, client delivery and account management systems, the operational infrastructure around a founder or senior operator who is the bottleneck, and growth functions where the business needs experienced judgment rather than a junior hire. We go where the friction is highest.

We focus where operational friction is highest, typically in three areas:

  1. Sales & Business Development Operations
    • How leads move through your system
    • How and when follow-ups happen
    • How proposals are created, approved, and tracked
    • How client onboarding transitions smoothly from sale to delivery without requiring the founder at every step
  2. Client Delivery & Account Management
    • How work is scoped and planned
    • How delivery is tracked and communicated
    • How quality is maintained when the founder isn’t on every engagement
  3. Founder as Bottleneck

The exact scope of work is defined in the first conversation, based on where the highest leverage is in your specific business.

Related: What does embedded growth partner mean · What does the ongoing partnership look like · What is the right starting point

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